Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs; It is vital that the data...
Khushi Advertising chose the Thaltej Gam to Vastral Gam metro route for its heavy commuter traffic and high visibility, ensuring that the brand's message reached a...
The Ad Club has forged a special deal with IPA - The Institute of Practitioners in Advertising, whereby every year > 4,000 practitioners future-proof their careers.
The centre will serve as a pivotal hub for media activation, product development, and engineering to over 500 clients globally
Coral Media executes 3D billboard campaign for Britannia Good Day Butter Cookies, showcasing the perfect monsoon pairing with tea across Delhi, Gurgaon, and Kolkata.
The awards were bestowed upon the three Indian OOH companies for taking the pioneering steps to go public and get listed on the stock exchanges.
Remi Roques, GM Broadsign APAC delves deep into pDOOH's meteoric rise
The panel discussion on ‘How to get brands to show more love for OOH’ on Day 2 of the recently concluded OOH Advertising Convention 2024, had...
Pankaj Advani, a 27-time world champion in snooker and billiards and winner of India's highest sporting accolades including the Padma Shri, Padma Bhushan, Major Dhyanchand Khel...
The mandate is across 27 stations and 31 trains
