From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.
Zee TV has become the first channel to brand multiple Mumbai AC local trains and the Delhi metro with the show’s key visuals, turning them into...
This campaign was executed in partnership with Signpost India
With pink guards, high-visibility hoardings, and metro and cab wraps in crowded spaces, Netflix India’s 360-degree OOH campaign ensures maximum urban visibility.
Commuters at the HDFC SKY Ghatkopar Metro will have access to educational and informative content that highlights various aspects of the financial markets.
Vitesh Sharma, Country Head of Signage and Textile Printing Business at HP India, emphasizes the importance of sustainability in out-of-home (OOH) advertising.
Naresh Kumar Dasari, Managing Director of MacroMedia Digital Imaging Pvt Ltd, highlights the urgent need for government mandates and increased awareness to drive sustainability in the...
Tata Capital's 'Mitaye Faasle' campaign creatively leverages innovative ooh advertising to connect with audiences and bring dreams closer to reality.
Manosh De argues that outdoor advertising (OOH media) can be seamlessly integrated into urban planning to enhance public spaces, improve aesthetics, and support municipal goals.
The rights are allotted for a period of 5 years