Key takeaways from a session on sustainability at the WOO Africa Forum
Developed in a multi-disciplinary approach, the solution measures a diverse range of thoughts, feelings, and immediate emotions to provide comprehensive diagnostics, including sales predictive performance indicators,...
Tom Goddard, President, World Out of Home Organization (WOO) anchored a discussion on 'Sector Growth' with the participation of Martin Sabbagh, CEO, Middle East & Africa,...
Remi du Preez highlights the transformative power of programmatic out-of-home advertising, advocating for seamless integration, industry standards, and transparency.
Addressing the WOO Africa Forum, Tim points out that turning of DOOH into an accessible, entertainment channel with experiences that can be shared beyond the physical...
WOO President Tom Goddard highlighted the key factors driving OOH growth across global markets, and the challenges to be overcome, in his address at the 1st...
Moving Walls provided the DOOH data-led verification and post-campaign reporting to Hola Media Group, facilitating in-campaign analytics and campaign performance access for better optimisation.
Charles will be speaking on the theme of 'How the currency journey takes OOH to growth destination'
Gateway selects StreetMetrics’ solution to enhance its transit advertising measurement
Murugan lays emphasis on the need for robust brand tracking mechanisms