This collaboration brings DoohClick’s full-stack ad management technology to Network X OOH’s expanding digital network - streamlining campaign execution, boosting reporting capabilities, and enabling scalable growth.
Laetitia Lim, current CEO of Quividi is a seasoned executive and entrepreneur with over 20-years of international leadership experience across the tech, retail, and consumer industries.
The 19th edition of the OOH Advertising Convention (OAC) 2025 is slated for July 18-19, 2025, at The Westin Mumbai Powai Lake.
Daewon Kim, CEO & Founder of PODO Media Network, will speak at the OOH Advertising Convention (OAC) 2025. A pioneering figure in Korea’s Digital Out-of-Home (DOOH)...
Released by Ocean Outdoor, the UK’s premium DOOH media owner, in partnership with Lumen Research, the media attention measurement leader, the findings strongly support new conversations...
The annual WOO Global Congress in Mexico City highlights the OOH industry's significant growth and ongoing strategic transformations.
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
Jithu Prasad, Founder and CEO of Advertalyst suggests that AI can help unlock more budgets for OOH, giving advertisers the much-needed confidence with data-backed analysis for...
Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media, leveraging common capabilities, technology and support functions.
The ROADMAP Reach & Frequency (R/F) model promises precise, methodology-driven insights down to the individual billboard asset, providing users with an efficient and more accurate way...