The Pune Outdoor Advertising Association (POAA) has decided to challenge Pune Municipal Corporation in court of law if the proposed new advertising policy is not in...
OOH is expected to leverage the opportunities that stem from infrastructure development that includes new airports, Metro networks, etc; however, the medium is contained by lack...
The local body is using outdoor media in the city for displaying the government’s achievements with regard to the flagship programme free of cost; all that...
The judgement was challenged by the Greater Chennai Corporation, at least to remove the living person clause from the order to shield their outdoor advertising revenues,...
The Mayor has initiated stern against unauthorised and improperly placed outdoor media. The overriding objective of the move is to unclutter the city landscape, which will...
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able...
After a discussion with Delhi’s LG Anil Baijal, the three corporations have taken a step to remove the clutter ahead of an international summit that will...
The bus transport body is phasing out advertising on the glass panels owing to complaints from passengers, sees significant non-fare revenue loss
The Metro stations were plastered with the move promo, wherein all kinds of media was used – from digital and static formats to ambient media. The...
The decision has been taken against mammoth temporary political structures put up on the roads that pose a hazard to moving traffic and pedestrians; no challenges...
