Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
In keeping with the model code of conduct, in the poll-bound states photographs of ministers and politicians on hoarding displays and posters that publicise the achievements...
MOMS Outdoor Media Solutions partnered with Khushi Ambient Media Solutions to deliver this campaign through life-sized slim backlit media 4x7 feet placed at strategic positions in...
MOMS Outdoor Media Solutions has planned and executed the campaign, covering key markets Delhi NCR and Mumbai
"Ecosys OOH adopted a centripetal strategy for the campaign execution in key Gujarat cities
The bids are for ad rights on some 100 unipoles and a few FOBs and subways
The demonetisation drive seems to have varying impacts on different industries, many of which take the OOH route to connect with their respective target audiences and...
The programme introduces interactive activities including a series of storytelling and visual engagements that educate and encourage children to adopt good hand hygiene practices.
Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have...
Indrajeet has spent two decades in the communication business having worked in some of the leading agencies including Lowe Lintas, Ogilvy, Leo Burnett, Rediffusion Young &...