To engage the customers and give them an on-the-spot experience of the Open Network interface, a human-size interactive touch-screen was placed in a bus shelter in...
The movie Ice Age was promoted through installations of life-size movie characters on Mumbai streets along with some motion-censored snowfall experiences at all PVR multiplexes across...
During the open house, the audience were divided into teams of six and made to dwell upon ways technology could alter the nature of outdoor advertising...
South Western Railway opens tender for a huge number of gantries, billboards and glow sign boxes in and around Bangalore.
Dentsu Creative Impact has roped in Anupama Ramaswamy and Akashneel Dasgupta to strengthen its creative team.
Beverage brand Cocofly chooses multi-format OOH mediums as their launch pad along with other media in Delhi and NCR.
Executed by Prakash Arts with Milestone as the creative partner, Airtel chose four prominent bus shelters on the OMR stretch for the 4G campaign.
Tata Motors launches its new model Tiago in a multi-city multi-format OOH campaign executed by Platinum Outdoor.
Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH...
Cadbury Badam booster goes on a multi-city OOH drive using many formats along with innovations in certain cities.
