Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
“The OOH Advertising Awards (OAA) continue to play a vital role in highlighting and celebrating outstanding work within the Indian OOH industry,” says Shwetal Basu
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
Wieden+Kennedy India, creator of the idea for the Jindal Steel ‘Steel of India’ ad film, not given due credit
The campaign illustrates the use of data to solve real-life problems
The Corporate Anthem, an adaptation of the iconic Musical Logo (MOGO), composed by BrandMusiq, resonates with the Bank’s core values and ethos.
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
Pawan will be speaking on industry regulation, policy advocacy, audience metrics, tech adoption, among others
Creates a unique experience with a 30ft long tunnel aquarium in the sea front of Mumbai to highlight the exciting AR experience in conventional brown covers.
India among the most dynamic ad markets this year
