A gamut of brands from different categories saw great value in building their presence at the large congregation points
IOAA has informed the members (direct or through affiliated associations) that any entity found to be participating in any such "reverse transaction" shall have memberships cancelled...
The mandate covers OOH, print, television, radio, and cinema
The brand started an initiative to showcase its brand in Bengaluru which will be followed by a similar initiaiive in Mumbai
The brand has used a mix of innovations and large format displays to drive this campaign
Rajesh Mani as an Executive Creative Director will head Ola, Suzuki and Jabong accounts whereas Kunal Madhavdas joins as Senior Vice President and will operate closely...
“Airport offers experience not products”
Digital OOH will drive the consumption of this platform
OOH industry should work in an integrated manner: Panel
The advertising space comprising 16,300 sq.ft (Indoor – 7,800 sq.ft. and outdoor – 8,500 sq.ft.) will be given for the duration of 10 years – for...