Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
Gautam Bhirani, Managing Director, Eyetalk Media Ventures highlights that traditional practices, fragmented systems, and infrastructure gaps hinder AdTech adoption in India’s OOH industry. He calls for...
Mahakumbh will be attracting more than 400 million devotees and visitors from across the globe.
The new unit is located in Bhiwandi, Mumbai and spans across 3500 sq ft
With high foot traffic in metropolitan areas and large audiences for digital advertising, the Philippines stands to benefit from this model.
This campaign was executed in collaboration with Talented
MagicPin’s latest billboard campaign brings humor and competition to the forefront, cleverly celebrating Swiggy's IPO while spotlighting its own affordable food delivery prices.
Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to overlook the enduring impact of classic formats.
Celebrating elegance and tradition, Tanishq’s OOH campaign brings the Navraani collection to life on Mumbai’s iconic billboards.
Tom Goddard, President of the World Out of Home Organization, speaking at the WOO Europe Forum in Milan, highlighted the untapped potential of classic Out of...