Founded just three years ago by Sumit Goswami, Gujarat Media Company has swiftly grown into a major player in India’s transit media space, driven by integrity,...
The WOO annual congress in Mexico City will take place from June 4-6
Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach to OOH and how it delivered...
The campaign is done in partnership with M+C Saatchi Group UK and Ocean Outdoor
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to engage and surprise.
Garima’s topic, "OOH as an Integral Part of Public Space Design," painted a picture where advertising transcends its traditional disruptive role, becoming an enriching element of...
At South India Talks OOH 2025, Sanket Rambhia, MD of Xtreme Media, shared key insights on smart DOOH screen procurement, busting common myths and offering practical...
At the third edition of South India Talks OOH, panelists Deepa Gupta, Shalini Sankar, and Suresh Seerna moderated by Rajiv Raghunath, examined the persistent gap between...
The campaign is executed by ideacafe.agency
Karen has previously held board positions at 20 fast-growth businesses, mostly in the international technology sector, and across the investor range from angel to private equity...