The annual WOO Global Congress in Mexico City highlights the OOH industry's significant growth and ongoing strategic transformations.
The shift towards sustainable practices is not just a trend, but a fundamental transformation, driven by companies like Ecosigns and Miraai Advanced Composites Pvt Ltd.
Kunal Gurnani is a seasoned marketing leader with over 21 years of experience in brand building, strategic communication, and market development across the Engineered Infrastructure and...
This groundbreaking endeavor is spearheaded by climate-tech startup Carbon & Whale.
The campaign is conceptualized by QMP Triloke.
Having held pivotal leadership roles across diverse media platforms, including print, digital, television, and OOH content, Dr. Kushal possesses a profound understanding of the entire ecosystem...
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
The DoohClick app allows OOH media and Retail Media owners to track sales, pipeline, and pacing in real time - directly from their phone.
Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media, leveraging common capabilities, technology and support functions.
Girish Ahuja brings a wealth of experience, having previously overseen the cult brand 'Milton' along with other notable brands like Treo, Milton ProCook, Spotzero, Euroline, and...
