Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit
Launched across Delhi, Gurugram, Mumbai, Pune, Bengaluru and Hyderabad, the campaign is live across 600 display screens
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
The brand demonstrates wireless printing feature through the video messaging in Indonesia
The OOH campaign promotes the brand’s search engine efficiency that helps users locate their nearest store for a range of products and services
The OTT brand leverages data and technology to tap commuter attention during the monsoon-led traffic delays in Mumbai
Anna Bager is currently executive VP of the Interactive Advertising Bureau (IAB)
Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights,...
Raj Kamble will speak on the theme ‘How creatives can transform OOH’
Cochin-based PlayAds Digital Network Media had live telecast of election results on 151 digital screens across stations in the Thiruvananthapuram Railway Division