HII system is a combination of smart digital kiosk and digital signage vertically mounted 50-inch display for displaying social awareness, public awareness as well as commercial...
The media mapping is done by linking updated OOH media data collected over a period of two decades
Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit
Launched across Delhi, Gurugram, Mumbai, Pune, Bengaluru and Hyderabad, the campaign is live across 600 display screens
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
The brand demonstrates wireless printing feature through the video messaging in Indonesia
The OOH campaign promotes the brand’s search engine efficiency that helps users locate their nearest store for a range of products and services
The OTT brand leverages data and technology to tap commuter attention during the monsoon-led traffic delays in Mumbai
Anna Bager is currently executive VP of the Interactive Advertising Bureau (IAB)
Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights,...
