The Top Thirty Global Media Owners report is Zenith's unique ranking of the world's largest media companies, and has been published since 2007
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
Ecosys OOH had planned and executed the transit media campaign using media on 125 buses that run on city and long-distance routes
The DOOH campaign asks road users"Why Drive Yourself Crazy
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
Ecosys OOH has planned and executed the 7-city campaign
Year-to-date 2016 the OOH industry is up 3.8 percent, and is outperforming the local media sector, which was down the first half of 2016, according to...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...
Speaking on the theme"Outdoor advertising in the digital world on day 2 of the Outdoor Advertising Convention that was held in Mumbai during July 24-25, Tom...
Speaking on the theme"How technology and social media amplification are moving OOH to the centre of strategic planning on the opening day of the Outdoor Advertising...
