Aishwarya Pratap Singh, Chief Business Officer - Yoga Bar, ITC Foods, to speak at OAC 2024

In OOH News By M4G Bureau - July 23, 2024

Aishwarya Pratap Singh, an FMCG professional with 18 years of experience across sales, marketing, consumer engagement and business building, will deliver his talk on the theme: ‘Reimagined OOH – A Bingo for Brands’ at OOH Advertising Convention 2024, which is coming up in Bengaluru on July 26-27, at the Hilton Garden Inn, Embassy Manyata Business Park, Bengaluru.

hBits onboards Saumil Parekh as Chief Marketing Officer

In OOH News By Sakshi Sanghavi - June 12, 2024

With over 12 years of experience across FMCG, IT and e-commerce sectors, Saumil has held key roles at esteemed companies such as Infosys, Colgate and Pharmeasy

Wildstone appoints Carl Leaver as Non-Executive Chairman

In OOH News By M4G Bureau - January 30, 2024

Carl‘s broad leadership experience spans telecommunications, housebuilding, manufacturing, retail, hotels & leisure, investment banking, and FMCG.

Posterscope unveils innovative campaign for Cornitos Crusties

In Campaigns By M4G Bureau - September 11, 2023

The popular brand of snacks introduced its new offering with an innovative OOH campaign.

Chandrika soaps launches state-wide campaign in Maharashtra

In Campaigns By M4G Bureau - July 26, 2023

The brand aims to widen its consumer base outside it’s home base of Kerala.

Jayen Mehta, Incharge MD, GCMMF (Amul) will be addressing OAC 2023 in Delhi

In OOH News By M4G Bureau - July 24, 2023

Jayen Mehta will speak on the theme of 'India's Largest FMCG Dairy Brand Built on OOH'

Santoor unveils multi-state campaign featuring Varun Dhawan and Mahesh Babu

In Campaigns By M4G Bureau - July 12, 2023

The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states

Dabur enters record books with latest brand activation

In Campaigns By M4G Bureau - June 15, 2023

The activation entered the Asia Book of Records for setting up the Largest Functional Demonstration of a product

Rekha Nahar, GM & Head – Marketing, Jockey India, joins OAA 2023 Jury

In OOH News By M4G Bureau - June 13, 2023

An alumnus of the SP Jain Institute of Management & Research, Rekha brings with her over 16 years of experience in the FMCG marketing

Full motion DOOH brand videos significantly boost sales, attract new customers:oOh!media study

In Digital OOH By M4G Bureau - May 22, 2023

The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion