The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable...
Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.
In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.
Datsun launches and promotes its new car model redi-Go at Mumbai Airport's domestic terminal engagement zone.
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
Looking beyond generation of revenues, Avijit Dubey, National Business Manager, Tyvek Graphics, called upon the advertising fraternity to give itself a green edge and take responsibility...
Mr Sharma will speak on the theme"How Metro networks can attract high-end brands to advertise on Metro media on Day of the Convention
Satyajit Sen is Director- Media Management of Samsung India, India's leading advertiser in the personal technology space
Park Avenue Beer shampoo uses giant backlit cutout of shampoo bottles in traditional OOH formats in Delhi, Mumbai and Bangalore.