The luxury mall located in Bengaluru houses a mix of highly sophisticated digital and static media, providing an uncluttered environment for brand advertising
The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy
Using ultra-light, tear resistant and recyclable raw materials, the Walki Group has developed new `green' print media by combining specific base materials and functional polymers
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a...
As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector, says Barry Frey, President...
DPAA is a digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.
Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels
MOMS planned and executed the vertical billboard garden by using some 1,000 saplings
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
The energy major promoted pollution control camps on World Environment Day