‘OOH is primed for accelerated growth’
The brand has used a mix of innovations and large format displays to drive this campaign
An estimated 45% of the hoardings up in the city are unauthorised, resulting in some Rs 4 crore annual revenue loss to the Agra Municipal Corporation.
Rajesh Mani as an Executive Creative Director will head Ola, Suzuki and Jabong accounts whereas Kunal Madhavdas joins as Senior Vice President and will operate closely...
The Chief Growth Officer has been appointed to oversee the Group’s growth agenda with special focus on Technology, Data and Analytics.
Industry hopes the new policy will not increase the tax burden on the business
A competition for smart city projects will begin soon
Factors contributing to the ideal deployment of DOOH site
OOH industry should work in an integrated manner: Panel
The advertising space comprising 16,300 sq.ft (Indoor – 7,800 sq.ft. and outdoor – 8,500 sq.ft.) will be given for the duration of 10 years – for...
