The first wave of newly digitised taxicabs is expected to begin roll out in May 2021, with an estimated 1,500 digitised taxicabs by fall.
The Moving Walls led Outernet Marketing Innovation Group (OMIG) brings together innovative brands to trial and establish best practices for the industry.
The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers
The digital OOH campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with flight schedules
Ocean has created three networked opportunities in Scotland, providing cover across Ocean’s premium assets in Glasgow and Edinburgh via 45 screens located on the key arterials...
The alliance will develop digital advertising solutions for enterprises and large publishers utilising the InfomoR3 - a sell-side adtech platform with a unique model that ensures...
In coming together, they’ve created a powerful, modular suite of tools that put media owners in control of their DOOH networks from end-to-end
Walmart acquired Thunder’s IP and technology, which will offer creative versioning, testing and optimization to help advertisers and deliver an omnichannel impact with more speed, control...
The brand has strategically chosen five pin codes for the campaign that uses a series of targeted and memorable billboards
Using a defined set of six common measures, 280 of these frames, across all OOH media owners, have been identified as The Primers which are the...
