‘Strong focus on people, data, technology key to sustained business success’
This initiative is part of the Association of Advertising and Marketing Singapore (AAMS) move to champion industry-wide regional Outernet media measurement using Moving Walls' technology.
The partnership is set to launch in key global markets that are well-connected with strong digital supply inventory and have active demand clients.
Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP...
Sightcorp to provide audience analytics intelligence for DOOH media using demographic profiling and facial analysis – both for outdoor and indoor environments.
Advertisers can efficiently engage shoppers with relevant messages from their daily commute to shopping and dining.
The tie-up will enable MyHoardings to help their clients in designing proposal and strategy as per their targeted needs, and provide real-time tracking and metrics to...
Srikanth Ramachandran, Founder and Group CEO - Moving Walls Holding, moderated the session, ‘The Business Model Powering The Next Billion Outernet Digital Screens’ with Paul Leo...
The session ‘Exploring New Business Models’, as part of the Quividi India conference, had Laetitia Lim, CEO - Quividi, moderating the discussion between Noomi Mehta, Chairman...
The knowledge session will centre on the challenges related to OOH audience measurement in India and the different initiatives being taken to bring data and business...
