The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
The campaign aims to address women’s struggles with ill-fitting undergarments
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
The advertising veteran passed away on Tuesday in Mumbai.
Hyundai's IONIQ 5 is seen advertised on Zest's billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number...
The campaign, located at Haji Ali Junction, will be live for a total of 3 months
The iconic sports brand unveiled the billboard in Manhattan following the conclusion of the NBA Finals
Media operator’s investment in green technology empowers brands to engage key audiences while driving change through its OOH platform