Media owners seemingly stay away from the tender over concerns on security of bqs assets and site placements
The brand has marked its brand presence at IGIA for the long-term and has also launched airport advertising at some 30 other airports
Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same...
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.
Companies are pushing agencies with outdoor solutions that target right audience at right location
India is recovering from aftereffects of demonetisation introduced in Q4 2016 and the currency deficit faced during this period has helped the country leap frog towards...
The firm will be putting up different media formats like unipoles, hoardings, gantries and cantilevers suitable for national and local advertisers.
The 2nd and 3rd OAA 2017 Jury meets will be held in Mumbai in the coming week.
CHAMS Branding Solutions India Pvt Ltd that has bagged the exclusive media rights on the Kochi Metro network is gearing up to put up the most...