Dr Minhas will make a presentation on the theme of 'How innovatively can OOH maximise opportunities in urban transit space?' at the upcoming Delhi NCR Talks...
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
Two clusters are included in the tender covering different locations and types of street furniture structures
Hoardings lined up across the roads and flyovers depict a gloomy road amidst the sunset to create the buzz for the second season of the American...
The court stated that existing site owners that they can continue to operate till their license expires
BBMP has called for an amendment to Section 443 (10) of the Karnataka Municipal Corporation Act for a permanent solution as the civic body is losing...
KMRL has also removed the experience clause for semi naming rights format
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
Rising consumerism in the non-metro markets augurs well for OOH advertising
On a line that sees 7.5 million people travelling every day, this form of advertising commands a huge captive audience