The day II of OAC 2017 began with a highly interactive session by Noomi Mehta, President, IOAA in an Open House discussing the achievements of IOAA.
Ramendra Kumar Singh, Executive Director, Commercial Department, Airport Authority of India, throws light on ‘Airport modernisation & infra expansion – what’s there for OOH’ at the...
Raman Kalra, Partner, Entertainment & Media Sector, PwC India laid the founding session of ‘How emerging media consumption patterns impact OOH’ at the 13th edition of...
The authority is generating close to Rs 8 crore tax revenues from OOH per annum
DAVP advertisements promote government policies, schemes and events
The rights will be contracted on 178 ATMs spread across all 4 zones of SDMC.
The advertising concession will be awarded for a period of 10 years covering 4,100 sq. ft
The OOH firm also brings on board Swapan Sinha as GM to reinforce customer satisfaction levels and streamline the business ops
The rights shall include a gamut of media and advertising options that include static & digital media, ambient advertising and brand activation
The drive will continue till all unauthorised media are removed; strict action will be taken against those conniving with the violators