KMRL has also removed the experience clause for semi naming rights format
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
Rising consumerism in the non-metro markets augurs well for OOH advertising
On a line that sees 7.5 million people travelling every day, this form of advertising commands a huge captive audience
The majority of the real estate firms are reaching out to this audience with affordable housing propositions
The Digital Variable Messaging Sign (VMS) boards of 7x3 meters in size will display real time-traffic information to the travelers along with outdoor advertising and promotion...
In the new tender KMRL has specified the number of media units that may be developed at the Metro stations
The contract will be awarded for 3 years with the option of a 2-year extension
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key...
Confederation of All India Traders states “This is a clear irresponsible and immature attempt to boost sales by putting all our cultural value system at stake”
