UM handles the BMW account globally in more than 44 markets and now the mandate has been extended to India as well.
Dave Roberts is CEO, Primedia Outdoor & Chairman of Out of Home Measurement Council (OMC), South Africa
PILOT will give brands the ability to buy any"Share of Time (SOT) in a guaranteed market and deliver that level of display locked by location and...
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data,...
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.
Along with handling the creative assignments for Brandcom clients, the agency will be undertaking the exclusive mandates specifically for Outdoor medium.
India is recovering from aftereffects of demonetisation introduced in Q4 2016 and the currency deficit faced during this period has helped the country leap frog towards...
Adil had joined Kinetic India in 2007. A year back he was promoted as Associate VP from the post of North Head.
Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.
Zenith, part of Publicis Media India, has won the full range of media duties including OOH of payments solutions brands Citrus Pay and LazyPay. Both are...
