OOH industry in Gujarat needs to expand beyond ABSR (Ahmedabad, Baroda, Surat, and Rajkot), says Yagnik
Havas Media Group has bagged the integrated media mandate for online food ordering app Swiggy. The account will be handled by agency's Bangalore office and will...
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was...
Times OOH builds the fitness gadget firm's OOH presence in the metro cities
Ideated by Rapport, the outdoor specialist unit of media agency conglomerate IPG Mediabrands, this campaign has helped Gionee achieve 80-85% dominance in the market over other...
According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of...
APN Outdoor will display vibrant Instagram content from the festival's Instagram account on their Elite Screen in Lilyfield.
Bengaluru based OOH Company, implements Edge1 to power entire OOH sales and operational workflow
Year-to-date 2016 the OOH industry is up 3.8 percent, and is outperforming the local media sector, which was down the first half of 2016, according to...
