Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Gallen Yip, Research Director, Kinetic Worldwide, Asia Pacific, will talk on this subject at the upcoming 10th OAC
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
Leading telecom brand Uninor finds the OOH medium an appropriate channel to communicate with their audience. The medium is economical and provides a local connect. Abdul...
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH...
Panjabi has over 12 years of experience in the OOH industry and five years in film production & ATL activities
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
The tech-driven branding initiative is targeted at young commuters who appreciate innovation and quality service
The new experiential marketing agency 'psLive' will announce country-wise and market-wise roll-out plans shortly, beginning with India.
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.