The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8%...
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness...
Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a...
The campaign covers 99 networked 55 HD screens. This is the first synchronised digital network executed on any Indian Metro line.
520 locations included in the tender
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
Along with conventional billboards, transit media was used in a major way for the campaign.
This entity has been profitable in terms of monetary and impact nationally and internationally, but its performance at DMRC is a big question. Outdoor Asia caught...
The orders issued by state-line takes cleaning drive in all parts of capital.
Anil Kannambille, Director, Accord Advertising, also sees a promising future in digital OOH
