Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
Wieden+Kennedy India, creator of the idea for the Jindal Steel ‘Steel of India’ ad film, not given due credit
Campaign generates over 14 million impression 15-second spots on 28 advertising screens
The campaign illustrates the use of data to solve real-life problems
The Corporate Anthem, an adaptation of the iconic Musical Logo (MOGO), composed by BrandMusiq, resonates with the Bank’s core values and ethos.
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
The success of 'Adoptable' at the Cannes Lions 2024 not only celebrates the creative ingenuity of Colenso BBDO and Nexus Studios but also reinforces the powerful...
The musical billboard innovation is a Guinness World Records holder
Pawan will be speaking on industry regulation, policy advocacy, audience metrics, tech adoption, among others
Creates a unique experience with a 30ft long tunnel aquarium in the sea front of Mumbai to highlight the exciting AR experience in conventional brown covers.