Launches ’Ratha Yatra Eka Aithiya’ campaign to showcase the timeless tales of Rath Yatra through an immersive 3-screen technology
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
“Our goal is to raise product awareness and effectively communicate our latest innovations among audiences from the DOOH industry, helping them make informed and confident decisions...
Outdoor ads will be prohibited in areas such as national parks, district forests, water bodies, historical monuments, among others
WOO President Tom Goddard says, “The outlook for OOH in Europe is buoyant despite the various geopolitical issues and overtaking North America by value is a...
The campaign 'See the Game Like We Do' highlights Indian Olympians' pursuit of glory
Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the...
Ashish Morone joins a panel on the theme ‘Is DOOH ticking all the boxes for brands?’
The brand has set-up a Beach Café to deliver an elevated experience
Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’
