Ankur Malhotra, Head of Marketing & Omni-Channel Strategy, Bridgestone India to address OAC 2024

Is the quality and range of OOH media in India compelling enough for a greater number of brands to take the OOH route for advertising? Over the years, many brands have used OOH creatively and efficiently to achieve great outcomes. What will it take for more OOH campaigns to become the talking points in brand advertising?

Ankur Malhotra, Head of Marketing & Omni-Channel Strategy, Bridgestone India will be sharing his perspectives on these searching questions and a host of other critical dimensions of brand advertising in the OOH space in the session entitled ‘How to get brands to show more love for OOH?’ at the OOH Advertising Convention (OAC) in Bengaluru on July 26-27, 2024.

Ankur boasts a remarkable career spanning over 20 years. With a strong foundation in sales and marketing, Ankur has worked across India, South Asia, and Brazil in various industries such as FMCG, Healthcare-Nutrition, and Automobiles.

Throughout his career journey, Ankur has skilfully handled critical responsibilities, including strategy, innovation, communication, digital marketing, CRM strategy, and P&L management.

His academic achievements complement his professional success, as he is an alumnus of both Harvard Business School & Kellogg School of Management (Northwestern University, USA).