Innovative Use
Ogilvy wins Cannes Lions 2024 Silver in ‘Outdoor’ for Taj Mahal Tea ‘Megh Santoor’
The musical billboard innovation is a Guinness World Records holder
The much-celebrated and appreciated Taj Mahal Tea ‘Megh Santoor’ musical billboard innovation that was developed by Ogilvy, Mumbai and executed by Rapport Outdoor Advertising in the city of Vijayawada, has won a Silver in the ‘Outdoor’ category of Cannes Lions 2024. The Silver award has gone to Ogilvy, Mumbai.
Notably, Brooke Bond Taj Mahal was awarded the Guinness World Records title as ‘Largest Environmentally Interactive Billboard on September 10, 2023.
In another segment, McCann, Gurugram has won a Bronze in ‘Brand Experience & Activation’ for its ‘Buckaroo Footwear’ activation.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
‘Are we designing for impact or for metrics?’
IRTH brings larger-than-life handbag installation to Mumbai’s Western Express Highway
Air Transat turns rising World Cup ticket prices into clever OOH across Toronto
KFC Australia turns the Zinger Burger into an outdoor spectacle
Can creative boldness co-exist with metrics-led discipline?
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Digital Marketing/Social Media Executive
Job Description: Planning and driving strategy for the company’s online/promotional content based on new SEO/digital performance metrics Planning and...
Content Writer- Reporter
Job Description Reporting and writing daily industry news for company publications related to out of home advertising and brand marketing...
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Lurpak turns up the heat with fiery OOH campaign in London
The campaign is executed across London
Havmor turns up the heat on OOH with larger-than-life Guava Chilli installation
The creative places the Guava Chilli ice cream tub at the centre, supported by the line, “Real Guava chunks with...
Continental Tyres drives multi-city OOH campaign
The creative prominently features Continental’s premium tyre range alongside the line, “Play a shot. Win a lot,” tapping into the...
Birds Eye cracks open giant Fish Finger OOH installation in London
The campaign is created by St Marks Studios in collaboration with Havas Media UK, Zenith, OLIVER and BUILDHOLLYWOOD
happn brings missed London connections to life with OOH campaign
The campaign has rolled out across 14 major London bus routes and 30 Underground escalator panels, strategically targeting some of...
Vistar Media study finds motion and 3D significantly improve DOOH campaign performance
The research has been conducted in partnership with Omnicom Media and JCDecaux
The Times uses mixed reality AI to turn UK billboards into “windows to the past”
The campaign is created by The Times and T&P and executed on Ocean Outdoor’s assets
UltraLED Displays unveils Mumbai experience centre
The company plans to roll out five additional experience centres across major cities as part of its nationwide expansion strategy.
Philips PPDS installs 6x2m LED wall at Saarländisches Staatstheater
Opened in 1938, the Saarländisches Staatstheater (Saarland State Theatre) is a cultural landmark in Saarbrücken – the largest city in...
BackLite UK unveils The Knightsbridge as newest addition
The Piccadilly Underpass site, which sits alongside Hyde Park Corner, incorporates two new 2.8m x 14.4m screens, which between them...
