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About Outdoor Asia Magazine

India's only specialized monthly magazine launched in 2002 that covers all facts of the OOH industry. Outdoor Asia focuses on original news, features, latest trends in new technology, the best creative work, new campaigns, research and analysis about OOH advertising. This newly revamped magazine, formerly Outdoor Today, is the key source of information and opinion for brand marketers, outdoor specialists, and media owners.

Outdoor Asia (September 2026)

September 2026

Outdoor Asia (September 2026)

This edition of Outdoor Asia brings together the conversations, ideas and creative work emerging from the 20th edition of OAC and OAA 2026, with a closer look at how the OOH industry is navigating its next phase.
We take you inside OAC 2026 and its central theme, ‘Do the X’, exploring the intersections shaping OOH — from AI, data, technology, trust and transparency to creativity, urban development, experience and collaboration. The issue brings together key takeaways and perspectives from the convention’s sessions, including the evolving role of marketers and the relationship between OOH and Digital.
We also celebrate OOH creativity and industry excellence, with a look at the winning work and jury perspectives from the 20th OOH Advertising Awards, the young creative talent showcased through YOC 2026, and the second edition of the IOAA Media Owners Awards, which recognised achievements across regional and national OOH, digital innovation, transit, design, sustainability and industry leadership.
And beyond the conference and awards, the issue captures the people, ideas and moments shaping the OOH ecosystem, from industry conversations and networking to the innovations and solutions showcased at the OAC Expo.
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