OOH firms lukewarm to media opportunities on this soon-to-be-operational Metro network
The agency will handle the traditional, digital and OOH advertising of the two brands
The agency won the account in a multi-agency pitch
The Mela authorities have hiked media rates by almost 200-300%, along with providing better branding opportunities
Orango Solutions gearing up for bigger biz at the airport
Allahabad airport, sees spike in demand with increased passenger capacity and flight operations at the airport
The iconic Landmark signages have been put up by HS Ad India at Ambience Mall in both Gurugram and Vasant Kunj, Delhi
However, it was also a field day for unauthorised media
The agency been appointed Master Agency Partner, commanding 75% of Lactalis’ markets
Brands bag semi-naming rights for 3 metro stations, with Pari Chowk having gone for an annual fee of Rs 1.62 crore