Karan Shroff joins Unacademy as VP Marketing

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

Karan Shroff, ex Head of Marketing at Xiaomi India joins Unacademy as Vice President Marketing, announces on LinkedIn. Shroff, resigned from the leading mobile handset brand on 3rd September has joined the educational technology start-up on immediate basis.

Shroff will be driving the marketing plan for the brand including mainline advertising, social media and PR.

During his stint with Xiaomi for over 4.5 years, he was instrumental in pushing the 360-degree marketing initiatives for the mobile handset brand from Bangalore.

Prior to Xiaomi, Shroff has worked with companies such as Herbalife International India Pvt Ltd, Bertelsmann, Wizcraft International Entertainment Pvt. Ltd and Pixies Events.

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