Intex’s Dhiraj Kapoor to share brand perspective on Delhi NCR market

Dhiraj Kapoor, Head - BTL Marketing, Intex Technology drives media planning, key account management, program management, interactive marketing, creative development, media planning and buying, channel management

Dhiraj Kapoor, Head - BTL Marketing, Intex Technology India Ltd will be speaking on ‘What factors will drive brands to plan big for northern OOH markets?’ at the Delhi NCR Talks OOH Conference that will be held at Le Meridien hotel in Gurugram on November 17, 2017. Dhiraj heads trade promotion & engagements. His previous assignment was with Dish TV India where he worked as DVP Marketing. He has also worked with Reliance communications & ITC Limited.

In his current role Dhiraj is responsible for media planning, key account management, program management, interactive marketing, creative development, media planning and buying, channel management, etc. He has handled multiple retail visibility projects & OOH campaigns in urban and rural markets which include Innovations done at airports in Mumbai, Hyderabad and Ahmedabad that won OOH industry accolades. He has received the CMO Asia Awards for brand integration in sports marketing, and rural marketing.