By: M4G Bureau
Last updated : December 05, 2017 6:53 pm
DAVP advertisements promote government policies, schemes and events
Out of the total Rs 1,285.77 crore spent in 2016-17, Rs 468.53 crore were spent on print, Rs 609.14 crore on audio- visual, Rs 15.81 on printed publicity and Rs 5.70 crore on exhibitions.
There has been 8.15% increase in this year’s budget in comparison with the amount of Rs 1,188.85 crore spent in 2015-16. The DAVP had spent Rs 998.34 crore in 2014-15, Minister of State for Information and Broadcasting Rajyavardhan Rathore said in the House.
DAVP is the nodal agency to undertake multi-media advertising and pulicity for various ministries and departments of the government.