Bhatinda based media owning firm, Kanhiya Advertisers, has acquired Bhatinda Railway Station media rights. The tender has been allotted by Ambala Railway Division of Northern Railways for 5 years’ duration for the circulating area. The company will be erecting sites at the entry and exit gates of the station.

The company handles a wide basket of conventional formats in Bhatinda city along with some airport media. Given the chaos in the Punjab OOH scenario, the company is actively looking at railway media for revenue generation, said Deepak Singhla, Proprietor, Kanhiya Advertisers.