The bid win is integral to the company’s stated focus on acquiring key media assets in the northern markets
The tender will open on January 4, 2019
The contract will be awarded for a period of three years
The tender will be allotted for 7 years
The 3-year rights have been awarded to Pioneer Publicity, Advert Communications and Outdoor Communication
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The contract will be allotted on monthly license fee basis in two bid system for 3 years
The reserve price has been reduced to Rs. 27.15 crore per year from Rs. 30 crore per year
The tender is for digital ad displays on 100 low floor AC buses and 150 low floor non-AC buses
The tenders call for EOI on ideas for innovative OOH advertising, station branding, branding on Fast/Super-Fast and Passenger Trains
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
