Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
Digital OOH displays planned at the stations
HC directs concerned govt bodies to enforce Delhi Prevention of Defacement of Property (DPDP) Act, 2007
Bengaluru OOH industry still reeling under the impact of the BBMP ban on large formats
The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation
PIL was submitted to enforce the new Code of Conduct
This is undoubtedly the strongest speaker line-up we have ever welcomed to FEPE: John Ellery
The action followed the Model Code of Conduct coming into effect
Real estate brands in particular would be the major advertising category
Starlite has begun deploying the complete Broadsign Platform to convert its growing network of 6,000 static outdoor ad displays to free-standing digital units and scale quickly...