Next in the series of reverse bidding, Vaishal Dalal, Co-founder & Director, Excellent Publicity, shares his views on the growing pressure on premium inventory valuation, the...
In a candid conversation with Media4Growth, Junaid Shaikh, Managing Director, Roshanspace Brandcom, and Manasa Madhusudhan, HOD – Marketing and Strategy, Roshanspace Brandcom, discuss reverse auctioning, the...
Haresh Nayak, Founder & CEO, Connect Network Inc., shares why the future of marketing lies in intelligent decision-making rather than traditional media planning.
Next in the series, where we talk to industry stakeholders on the problem of reverse bidding in OOH, Jayesh Yagnik, CEO, MOMS Outdoor shares his take.
Vipin Kumar, Co-Founder and Director, Media24x7, discusses the company’s expansion across North India, the growing importance of Tier 2 and Tier 3 markets, and why DOOH...
Belgian entrepreneur Mathieu France, Founder & CEO of Artcrush, turned a burned billboard into a global art movement with 25,000 digital screens that showcase artists’ works.
Vidhika Gupta, Managing Director, Universal Overseas talks about the company’s entry into industrial print machinery, its focus on premium UV printing, after-sales infrastructure, and the evolving...
Mohit Chaudhary, Director, Five Dots Digital, shares with Media4Growth his insights on transit-led outdoor campaigns, Flipkart Minutes’ metro strategy, the realities of media buying, and why...
Tarun Kumar Ghosh, Chairman & Managing Director, Advise Group, shares insights on Kolkata’s changing OOH landscape, the gradual rise of DOOH, shifting advertiser behaviour, and the...
Ramesh Bhaskaran, Chief Creative Officer, Madison OOH Media Group of Madison World, raises a key question- one he says we don’t ask enough - as he...
The creative carries the message, "myTrident welcomes you to Bharat Tex 2026, July 14-17," while seamlessly integrating the brand's identity...
The seven day activation was planned through global OOH specialist billups and Allen & Gerritsen.
The campaign has been created in partnership with Mural Republic
Tower 28 installed the world's first hypochlorous acid-spraying billboard in downtown NYC- the SOS Spritz Stop - to promote its...
A truck-mounted billboard with a provocative message and QR code turned Amazon employees into unexpected participants in Flipkart's latest campaign.
Prior to joining Mia by Tanishq, Kanukolanu served as the Head of Marketing at The Bear House, where she played...
“This year's 'Do the X!' theme aligns perfectly with our 'Outdoor to Outcome' vision,” says Gulab Patil, Founder & CEO,...
At the upcoming 20th edition of OAC, Meenakshi will steer a panel discussion aimed at nudging the OOH eco-system towards...
Piali Dasgupta Surendran, Vice President – Marketing, Sattva, will join the panel discussion how OOH as a medium can demand...
The campaign is executed by Coral Media
AI and business transformation leader Kedar Ravangave will deliver the context-setting session for the overarching of OAC 2026 ‘Do the...
The company will showcase its latest Digital Signage and LED display innovations, reinforcing the growing role of technology in shaping...
Jammu Tawi Railway Station serves as the principal rail gateway to the Union Territory of Jammu & Kashmir and is...
Drawing on over two decades of experience across FMCG, consumer technology and mobility, Kaushik Vedula, Chief Marketing Officer, Castrol India...
At OAC Expo 2026, Aaztec India Solutions Pvt. Ltd. will demonstrate its Make in India portfolio of Active LED Displays,...
