In this candid column first published in the August edition of Outdoor Asia, Noomi Mehta, Chairman of the Board at Selvel One Group and an OOH...
The Media4growth series on ‘Lab Testing: The Way Ahead for LED Displays?’ continues with Rajneesh Rawat, Managing Director at Orion LED, sharing his take on the...
Lab Testing: The Way Ahead for LED Displays? continues with Gangasagar Amula, Director at Absen India, who shares his take on what testing in DOOH actually...
In the next conversation, as part of the M4G series, ‘Lab Testing: The Way Ahead for LED Displays?’ Aarun Poojary of PixelStar Vision outlines the reasons...
Pushpender Kaushik of Unilumin shares with M4G his observations on buyers’ understanding about LED screen testing and why bridging that gap is important as part of...
WhiteSquare is a Bahrain-based experience design studio building interactive, tech-driven installations for events, exhibitions and retail, working alongside its creative arm, Alt Space. Co-founders Vivek Sudarsanan...
Next in OOH Thought Leadership, Stephen Joseph, Group CEO of Ocean Outdoor, shares his perspective on how AI, data and creativity are converging to reshape DOOH,...
Media4Growth presents a new series ‘Lab Testing: The Way Ahead for LED Displays?’ looking at a simple question: should performance testing be mandatory for DOOH LED...
Introducing OOH Thought Leadership, a new M4G column series bringing sharp perspectives and informed viewpoints from the experts shaping the OOH industry. To open the series,...
In an interview with M4G, Abhinav Nagireddy, Founder and Managing Director, Iconic by One Vision, discusses the company’s growing DOOH network, its focus on premium mall...
With a series of sharply relatable messages placed inside Delhi Metro coaches, YesMadam uses everyday anxieties around work, money, relationships...
For Season 2 of Netflix’s The Gentlemen, a field near the Gatwick flight path became an unexpected OOH canvas, with...
With its latest Vigil Aunty campaign, HDFC Bank uses a familiar public space and a playful visual to bring its...
Conceptualised by Mark Creative Agency, the campaign used a Telugu cultural icon to create curiosity around the brand’s launch in...
This campaign is executed in collaboration between Rodeo, Naga DDB Tribal and Publicis Media
The Media4growth series on ‘Lab Testing: The Way Ahead for LED Displays?’ continues with Rajneesh Rawat, Managing Director at Orion...
Lab Testing: The Way Ahead for LED Displays? continues with Gangasagar Amula, Director at Absen India, who shares his take...
In the next conversation, as part of the M4G series, ‘Lab Testing: The Way Ahead for LED Displays?’ Aarun Poojary...
A dahi-handi pyramid climbs right up Amul's Janmashtami billboard, breaking open the matki on top.
Executed by Coral Media, with production support from Sakshi Advertising, activation by Zepto in Gurgaon.
Executed by Courage for Häagen-Dazs, the playful billboard exchange with Stella Artois played out across Toronto.
Pushpender Kaushik of Unilumin shares with M4G his observations on buyers’ understanding about LED screen testing and why bridging that...
Executed by BambOOH for the University of East London, the campaign brings its “Don’t let AI think for you” message...
Bhogapuram marks Laqshya Media’s fourth airport property, expanding its presence across key airports while strengthening its long-standing partnership with GMR.
WhiteSquare is a Bahrain-based experience design studio building interactive, tech-driven installations for events, exhibitions and retail, working alongside its creative...