Contracts & Investments
Pioneer Publicity wins unipole rights on NH8 from SDMC
The unipoles, located on NH8 between Radisson Hotel and Toll Plaza, will be operated by the company for a 3+2 year duration
Pioneer Publicity has acquired rights on unipoles on NH8 from South Delhi Municipal Corporation (SDMC). Starting from Radisson Hotel at Mahipalpur till the toll plaza, 6 single left side format connects with audiences travelling from Delhi to Gurgaon everyday for work and leisure. The tender has been given for a 3+2 year duration. The company has re-worked the media as there is a change in size. The new size of unipole is 26’/13’, and front-lit.
Pioneer expects to attract a variety of brands to this media, considering the high traffic on the stretch where the unipoles are located.
-
Creative ConceptsNykaa takes over Bandstand with a giant pink birthday cake
-
TendersUPMRC invites bids for exclusive OOH rights on Kanpur Metro Corridor
-
PeopleACKO elevates Nitin Khanna to CMO; Ashish Mishra exits after six years
-
Ad Policies & RegulationsMMB’s new policy formalises coastal OOH, but raises the cost of entry