Pioneer Publicity wins unipole rights on NH8 from SDMC

Pioneer Publicity has acquired rights on unipoles on NH8 from South Delhi Municipal Corporation (SDMC). Starting from Radisson Hotel at Mahipalpur till the toll plaza, 6 single left side format connects with audiences travelling from Delhi to Gurgaon everyday for work and leisure. The tender has been given for a 3+2 year duration. The company has re-worked the media as there is a change in size. The new size of unipole is 26’/13’, and front-lit.

Pioneer expects to attract a variety of brands to this media, considering the high traffic on the stretch where the unipoles are located.