The Association plans to initiate the setting up of Regional Councils and will call for direct membership to IOAA for media companies in various cities
This was initiated in view of specialist OOH advertising agencies having joined the newly formed Outdoor Media Forum of the AAAI (AAAI-OMF)
The Association will set up a Legal Cell
The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity...
The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
The specialist agencies will elect their representatives on the Board of Governors of IOAA
These plans have come out of suggestions given by over 400 BEST employees to the management when the latter sought need ideas from the teams to...
Kolkata-based outdoor advertising firms View Finder Publicity, Arun Sign Service, and Sampark Advertising & Media, as per information available, have settled their respective outstandings due with...
The Advertisement Department of Kolkata Municipal Corporation (KMC) has filed a report against the four defaulting agencies with the Officer-in-Charge, New Market Police Station, S N...
The campaign is executed by Platinum Outdoor
The campaign is executed by Say It Loud Media
The campaign is executed by Say It Loud Media
The installation of the ‘Living Billboard’ campaign is a large green billboard made of 4,000 plants, strategically placed on the...
The campaign is executed by Say It Loud Media
At DDX Asia, PixelStar Vision will showcase Dahua’s next-generation display portfolio, with a strong focus on immersive, high-resolution visual experiences.
The centerpiece of the build is a staggering 8-meter-tall popcorn box, overflowing with over 1,500 individual pieces of hand-painted popcorn.
The activation centered on a massive digital screen featuring Hocco’s mascot, Budd. Using motion-capture technology, festival-goers were challenged to mirror...
Digital Tranzform will exhibit pre-store, in-store and post-store solutions at DDX Asia 2026, a platform that brings together solution providers,...
The amendments span definitions, auction processes, site selection norms, format sizes, and the use of digital and innovative OOH formats,...
In the next feature of Media4Growth’s Market Watch: Nashik in Focus series, Sauurabh Vinod Jalori, Designated Director at Saurabh Publicity,...
The ceiling suspended Curved Digital Videowall will be delivering an immersive visual experience at the arrival area of Manohar International...
In the next part of ‘Market Watch: Nashik in Focus’, Machindra Aaba Deshmukh, Director, Namrata Advertising, offers insights into the...
The newly branded station was unveiled by Shri Manoj Kumar, Executive Director, SEBI, in the presence of Venkat Chalasani, Chief...
In the next article of ‘Market Watch: Nashik in Focus’ series, Amit Patil, Founder & CEO, Brand Banao.Ai, shares how...