Ad Policies & Regulations
IOAA reaffirms strong action against illegal OOH media
The Association will set up a Legal Cell

The IOAA Board observed that the practice of installing illegal media and pursuing business using those has caused immense harm to the industry, with legitimate businesses and IOAA members suffering the most. Besides, it has brought disrepute to the entire industry. Hence, the Board has resolved not to spare any efforts to root out illegal media. Action against illegal OOH media will be one of IOAA’s major objectives though the year. Toward this, IOAA is also setting up a Legal Cell.
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Creative Concepts
Nexus Malls introduces India’s first parking lot naming rights with Mia by Tanishq
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Campaigns
Zepto’s OOH campaign to amplify SuperSaver proposition across 62 towns
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Talks OOH
Shalini Sankar, National Head-Business Development, Laqshya Media Group, to speak at South India Talks OOH 2025
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Talks OOH
Mayank Gupta, Founder & CEO, Vertex Lightco Industries, to present at South India Talks OOH 2025