Outdoor Asia (August 2024)
August 2024: In this issue we explore the Indian OOH industry’s current landscape, highlighting its growth potential amidst regulatory challenges. Key topics include audience metrics, automation & programmatic advertising, and sustainability. The issue features insights from global OOH leaders and results from a survey of Indian OOH media owners. The magazine also previews discussions set for the OOH Advertising Convention in Bengaluru.
August 2024: In this issue we explore the Indian OOH industry’s current landscape, highlighting its growth potential amidst regulatory challenges. Key topics include audience metrics, automation & programmatic advertising, and sustainability. The issue features insights from global OOH leaders and results from a survey of Indian OOH media owners. The magazine also previews discussions set for the OOH Advertising Convention in Bengaluru.
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When DOOH goes social
loveholidays turns other brands’ billboards into its own holiday prompt
Wipro Consumer Care consolidates media mandate with Wavemaker (WPP Media)
‘Move beyond data to gather insights’
Vadilal’s heat take over in Gujarat
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Britannia Jim Jam’s Marvel inspired activations
The campaign is conceptualised and executed by Coral Media
Sunfeast Dark Fantasy activates ‘Party with SRK’ campaign with Live Party on a Hoarding
The brand revealed that as part of this campaign they will be fulfilling the fantasy of “Party with SRK” for...
Nykaa turns Mumbai’s Carter Road into a sun-care playground
Timed with Mumbai’s longer, harsher summer days, the activation leans into a simple but often ignored behaviour: sunscreen is still...
KFC builds buzz in Vizag with a towering sand bucket activation at RK Beach
The brand turned to the shoreline to mark its arrival in Vizag, quite literally shaping its brand into the landscape.
PDSN Media executes SBI’s turnkey branding takeover on Metro Aqua Line 3
Spanning across Vidhan Bhavan, Dadar and T2 CSMIA Metro Station, the campaign transforms three of the Aqua Line's busiest transit...
Sri Garima Publicity installs LED screen at the main gate of Ram Mandir, Ayodhya
The screen measures 20x10 ft and is positioned at the entrance to one of the most visited religious destinations in...
ad:tech New Delhi 2026 kicks off
Held under the theme “The Bold Front,” day 1 of the conference had conversations around how human creativity and intelligent...
Apple TV+ turns Times Square corner into a Formula 1 racetrack
The streaming platform uses the architecture of a DOOH site to recreate the thrill of an F1 turn.
High on Holograms: When the virtual gets real and the real gets cutting-edge
Immersive technologies are redefining what’s possible when it comes to the intersection of brands and consumer experience. In this highly...
When Glasgow’s real women became quiet icons on OOH
This campaign executed across Ocean Outdoor screens in Glasgow, UK, featured works by Scottish contemporary artist Gerard M Burns, who...
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Campaigns
Sunfeast Dark Fantasy activates ‘Party with SRK’ campaign with Live Party on a Hoarding
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Industry NewsGeopath and OAAA Advance Next-Gen OOH Measurement with Ipsos Pilot
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Insights‘It cost me a promotion, after that, I never said no to anything’
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PeopleMultiply Media Group appoints Elie Hajjar as Chief Operating Officer