The campaign has been deployed at Dubai’s International Financial Centre in order to target professionals
The partnership enables Quebecor to easily sell, manage and distribute content across its fleet of premium bus shelter screens from one centralised platform
DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs
With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020
The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms
SpaceAdd clients will be able plan and run contextual creatives based on rule sets such as demographical data, weather, time of day, pollution, online analytics, sales,...
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
Grofers’ Grand Orange Bag Day increased visibility with Xaxis, Mindshare & Lemma’s partnership
This integration will enable advertisers to access select premium airport digital media through Lemma programmatic DOOH platform
Effective success in retargeting exposed audiences for further engagement; garnered 2.7% avg. CTR, 3X higher than previous benchmarks
Titled ‘2025 in a Blink’, the campaign used real order insights from across the country to reflect how India actually...
The campaign is created with Fabric Social and fronted by Grime Gran
The campaign was supported by a wide group of partners and sponsors, including Coca-Cola, Mauritius Glass Gallery, Panagora-Miko, La Vanille...
The campaign is executed by Platinum Outdoor
The campaign is executed by Say It Loud Media
A round up of the moments and trends that shaped the OOH industry in 2025
Installed in a public setting, the structure invites passersby to engage with it using an external buzzer. Once activated, the...
The creative presents wrecked vehicles exactly as they are, dented doors, crushed panels, bent frames, paired with blunt, Hindi-led copy...
Kanika Anand, GM - Media, Airtel, shares how OOH has become a high-impact engagement medium, what it uniquely delivers, and...
Radiant Synage is all set to present display solutions designed for both indoor and outdoor use at DDX Asia 2026,...
Rajat has moved from V2 Retail Ltd. to join Khimji Jewellers, where he was a key player in coming up...
At DDX Asia 2026, Newtech Video Systems is set to present new LED display innovations designed to deliver better performance,...
Insights from Kunal Gurnani, Head of Branding & Advertising, Utkarsh India, on how OOH continues to reinforce brand presence, drive...
At the expo, Lumina Displays will be showcasing a mix of portable and fixed-installation LED solutions, addressing the need for...
At DDX Asia, PixelStar Vision will showcase Dahua’s next-generation display portfolio, with a strong focus on immersive, high-resolution visual experiences.