By: M4G Bureau
Last updated : December 19, 2017 10:35 am
The telecom service brand utilised the festival to bring its famous mascot -- the first ever corporate mascot to be inducted into the league of Superheroes of the Comic World -- and audience one step closer by providing a platform for engaging activities
At Delhi Comic Con 2017, Super Zoozoo was seen engaging with the audiences through various augmented reality activities. Visitors got a chance to win an interesting set of merchandise with Zoozoo collectables, entirely created for the event.
Speaking at the Delhi Comic Con 2017, Alok Verma, Business Head – Delhi & NCR, Vodafone India, said: “Super Zoozoo is symbolic of Vodafone’s ‘Readiness’ to equip and empower its customers to stay connected with the Digital world. With the biggest pop culture festival – Comic Con 2017, we aim to engage with the youth in the Comic World with the debut of our Digital Superhero who has been everyone’s favourite since its launch back in the year 2009”.
Comic-Con Delhi is one of the biggest pop culture events that the city will witness. It boasts the best cos-plays, gaming zones, fan nights, meet-and-greet sessions, drool-worthy march, and even stand-up comedy acts.