By: M4G Bureau
Last updated : December 05, 2017 6:53 pm
The auto major has initiated an ‘Experience Hyundai’ campaign across 418 rural locations in India
Commenting on the campaign, Rakesh Srivastava, Director, Sales and Marketing, Hyundai Motor India Ltd. said,“Rural market is a key driver of Hyundai’s growth strategy in India as these markets are growing fast with the economy. Our continued focus through initiatives such as ‘Experience Hyundai’ campaign has made Hyundai a preferred brand in the growing rural market. We are confident of establishing a strong brand presence for Hyundai offerings with unparalleled value through global technology and feature-rich cars.”
As part of the Experience Hyundai campaign, the brand is offering test drives, festive schemes, attractive financing options and exchange offers along-side various interactive games, quiz shows, assured gifts and lucky draws.