As part of Media4Growth’s ongoing series, Insights: Brand Marketers on OOH, Anirban Paul Chowdhury, National Marketing Head at Skipper Pipes, shares how outdoor advertising continues to...
In the next feature of ‘Insights: Brand Marketers on OOH’, Media4Growth speaks with Chandan Mendiratta, Chief Brand Officer, Zepto, on how the quick-commerce brand uses Out-of-Home...
As part of ‘Insights: Brand Marketers on OOH’, a Media4Growth series bringing candid perspectives from leading marketers, Fagun Mittal, Chief Marketing Officer, Sujata Appliances, shares how...
The inaugural feature of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series’ features Tarun Jha, Head of Marketing, JSW Steel, offering a grounded, instinct-led view of the...
In the next part of Media4Growth’s UP OOH Market Series, we spotlight insights from Ashish Tandon, Director, Sri Garima Publicity Pvt. Ltd., who shares a clear...
The latest IMARC Group research reveals a rapidly expanding Digital OOH landscape in Australia, driven by infrastructure upgrades, smartphone adoption, and the shift toward data-driven advertising.
In Media4Growth’s Inside UP OOH series, Rajneesh Rawat, Managing Director, Origins Group offers a clear-eyed view of UP’s evolving outdoor landscape.
In the next part of Media4Growth’s UP OOH Market Series, Saurabh Sharma, Founder of Adjone OOH highlights that UP’s OOH demand is rising in major cities,...
In the next part of Media4Growth’s Inside UP OOH Market Series, Vinay Verma, Director, BBanner Media Pvt Ltd shares his insights on the evolving dynamics of...
As part of Media4Growth’s ongoing Inside UP OOH Series, this edition features insights from Amit Agrawal, Managing Director, R D Outdoor Media Pvt Ltd - a...
The campaign is conceptualised and executed by MOMS Outdoor
This campaign uses the classic Fevicol humour to transform commuter annoyance into a memorable brand message.
The campaign is executed by Posterscope India
By taking the multi-factor narrative outdoors, the campaign underscores Franklin Templeton’s intent to simplify a technical concept for everyday investors.
The campaign is conceptualised by Havas Creative
In the interim period, the company announced that the responsibilities of the Managing Director will be managed by the Deputy...
In his column, Ranganathan Somanathan, Global Chief Growth Officer at billups, writes why accountability and storytelling now define the next...
According to the new policy, division of Mumbai in Zone 1/2/3 has been dispensed with and now, the policy allows...
In the next feature of ‘Insights: Brand Marketers on OOH’, Media4Growth speaks with Chandan Mendiratta, Chief Brand Officer, Zepto, on...
The brand's latest Christmas campaign strategically turned static billboards and digital screens into tools for playful sabotage, ensuring the Grinch’s...
As part of ‘Insights: Brand Marketers on OOH’, a Media4Growth series bringing candid perspectives from leading marketers, Fagun Mittal, Chief...
London Lites’ network comprises more than 65 premium digital signs across central London, including flagship sites such as The Cube...
The inaugural feature of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series’ features Tarun Jha, Head of Marketing, JSW Steel, offering...
The campaign was timed to promote IAMS Healthy Weight Dry Cat Food, a new product formulated to support feline weight...
Broadsign is acquiring the Place Exchange platform, including its expansive network of inventory in the US and abroad, deep demand-side...